Smashing the Eco Price Myth: Eco-Friendly Dog Products Don’t Have to Cost More

Hi, I’m Dave — founder of Paw Branch — and I’ve got something important to clear up. There’s a big myth that eco-friendly dog toys and treats have to cost more, that they always come with an extra price tag just because they’re labelled “eco.” And that myth? It’s been pushed by companies happy to charge more simply for the badge.

But that’s not what we do here.  

At Paw Branch, we’re proving that sustainable, safer, longer-lasting dog toys don’t have to come with a premium price tag. Many of our products match — or beat — the cost of mass-produced toys that break in a day — or worse, end up in landfill.  Explore our eco-friendly dog toys to see how sustainable doesn’t mean expensive. You’re not paying extra for the label. You’re getting better value, better ingredients, and better outcomes — for your dog, your wallet, and the planet.

What Real Value Means at Paw Branch

Cheap toys aren’t cheap when you’re replacing them every week. We don’t believe in packing boxes with bits that look exciting on arrival and end up in the bin by bedtime. At Paw Branch, value means durability, safety, and enrichment — not just ticking a price-point box. We source toys made from natural or recycled materials, and treats with simple, dog-safe ingredients. You won’t find squeakers that fall out or chews made from flimsy synthetic materials.

We’ve chosen products that are genuinely built to last longer, perform better, and be kinder on your dog and the planet, even for the tuff chewer in your life. Browse our dog birthday boxes— packed with responsibly made toys and natural treats chosen for value and longevity.

We’ve chosen products that are genuinely built to last longer, perform better, and be kinder on your dog and the planet, even for the tuff chewer in your life.

No Landfill. No Nonsense.

Every product we include has one job — to make your dog’s day better. That means it needs to be safe, satisfying to play with or chew, and responsibly made.

We don’t use flimsy toys, synthetic fabrics, or anything that feels like it’ll split in two after five minutes. If something’s going in your dog’s mouth, it needs to meet the standard we’d want for our own pets.

And when your dog finally wears it out? You won’t be left binning a hunk of plastic that’ll outlive us all. We use natural jute, tough hemp rope, leather, coconut fibre, and recycled fabrics — materials that either biodegrade or recycle cleanly. Better for your home, your dog, and everything outside your front door.

Built for Real Play — Not Indestructible, Just Better

We’ve spent months sourcing toys that last longer, feel better, and hold up to real dog play — but here’s the honest truth: no toy is truly indestructible. And we’d never pretend otherwise. Dogs play differently. Some love a cuddle. Others go full piranha. That’s why we pick toys and chews made from tougher, more sustainable materials — like jute rope, leather, hemp, and recycled fabrics — and it’s also why we’ve tailored every box to include gift options you can choose from yourself.

Because no one knows your four-legged best friend better than you. Whether they love to chase, chew, or snuggle, you get to decide what suits them best — so their birthday box is just right for their play style.

We don’t do flimsy. We don’t do tat. We choose better — and our customers tell us their toys last far longer than what they used to buy. It’s about progress, not perfection — and dogs having more fun along the way.

Dave’s Final Thought

I’ll be honest — not that long ago, I believed it too. That eco-friendly products cost more simply because they had to. It wasn’t until I saw just how many cheap toys we were throwing away that things really hit home. Our little pug Luigi would chew through them, snap off a bit, and try to swallow it. Cue the usual: “Come on, pal — open your mouth… don’t swallow that, you’ll be poorly.”

That’s when I realised we needed to do better — for him, and for the planet. Less landfill. Safer play.

When I started sourcing eco-friendly toys, I expected them to cost more. But what surprised me was that some retailers were charging extra just for the label, even when the cost of producing them wasn’t any higher. That’s what fired me up. That’s why I’m so passionate about what we’re doing here.

At Paw Branch, our prices reflect the true value of every product — not a markup for marketing. No inflated eco tag. Just properly made, planet-kind gifts that are fairly priced and built to last. Because your dog deserves better — and so does your wallet.